The company (or project) that figures out how to do this will win.

That’s what Matt Asay says on his CNet blog. What to know what he said that about? He said that open source projects need to:

determine what average users want and then to translate this into development plans

Asay says that Apple wins with users because it takes what users want and makes its engineers deliver it, while typical open source projects, made by engineers, are not often made to be used easily.

It’s one thing to create a cool app that can do wonderful things. But the user doesn’t want a cool app- he wants a solution to his problem. Thinking man Clayton Christensen expresses it this way: People that shop for drills don’t want a drill. They want a hole.

Solve their problem and solve it in a slick way. Then you’ll have a fan.